THE PR FIRM FROM HELL
As published in the June 30th, 2009 edition of the Fresno Community Alliance newspaper
(First of two parts)
By Lloyd G. Carter

http://www.lloydgcarter.com/content/090629251_the-pr-firm-from-hell  

    Cesar Chavez knew the power of a good march. He led by example and he never stopped trying until he found a way. And this is exactly what we are going to do. We never will stop until we find a way, find a way together here, because this is the right thing to do, because we need water, we need water, we need water, we need water [chanting with crowd]. --

            Gov. Schwarzenegger, on April 17, at the San Luis Reservoir, following a four-day grower-funded march in which non-union farmworkers were paid to walk 50 miles from Mendota.  Chavez’ United Farm Workers union did not participate.  UFW co-founder Dolores Huerta called it shameless exploitation of the late labor leader’s legacy.